5 Reasons Why Acquiring Traffic To Your Blog Is Key To Converting Into Customers

Creating a blog is one of the main strategies to bring more visitors to your website. Blog posts show up in Google searches, strengthen your brand’s authority and engage users, who can become customers. But visitors only become customers if you know how to capture their interest and convert them into business opportunities. That’s why a lot of … Read more

Learn 10 techniques on how to get clients on Instagram

Getting clients on Instagram is a good way to maintain visibility and take advantage of tools that the social network makes available to elevate your Digital Marketing strategy. Furthermore, in the context of Digital Transformation , with the digitization of businesses and changes in consumer behavior 4.0, being omnichannel and reaching customers at all touchpoints with sales potential — as … Read more

Your lead generation will stay the same — unless you focus on data-driven Content Marketing!

Well-written, attention-grabbing content is what can set your business apart from your competitors. It can also help create loyal customers who will continue to interact with you. This work is often known as Content Marketing , being the Holy Grail of any marketing strategy. Generating valuable insights from data and applying the findings to your content marketing strategy … Read more

7 Amazing SaaS Marketing Strategies That Will Power Your Growth

Your team has probably invested a lot of work in developing the best possible SaaS platform. However, gaining subscribers and users involves much more than just posting a few posts on social media and hoping for the best. Having a clear and efficient Digital Marketing strategy is crucial to your success. Why is that so important? The Software as a Service (SaaS) industry … Read more

Do you really know what a good ROI is? Find out now!

Basically, ROI — Return on Investment — corresponds to an indicator used to assess the company’s profitability, that is, the positive financial return of a given capital invested in the business. Although this concept is quite simple, you need to look at several factors to understand what a good ROI really is and how important it is to … Read more